Building a business from the ground up is for most people, a once in a lifetime opportunity. For NuCast Founder, Lindsay Brehm, good fortune is about to strike once again.
Following a 30 year career, as Founder and President, of an orthodontic manufacturing company with a global presence, Lindsay has shifted his focus to the fly-fishing industry. With his product development knowledge, unique business philosophy, strong customer service beliefs, combined with his love of the sport, Lindsay has launched NuCast with the dream of integrating all of these areas and more into the fly-fishing industry.
Armed with innovative ideas, NuCast, seeks to offer instruments with upgraded materials and benefits. From the state-of-the-art use of Tungsten Carbide to the colorful and unique finishes, NuCast’s products will offer both quality and innovation to the angler. NuCast continues to work with a number of professional fly-fishing guides and industry leaders, to test and develop a line of superior instruments.
One of these industry leaders, Denis Isbister, the co-host of Wild Fish Wild Places has been product testing the NuCast products with unmatched results. NuCast and Wild Fish Wild Places have combined their knowledge of the industry, componentry, rod building and love for the outdoors to introduce a new signature series line of rods, reels and tools. The new Wild Fish Wild Places “Expedition Series” will offer the consumer the most innovative, well-built rods, reels and tools for an unbelievable price. “We have designed these products with every fisherman in mind by combining quality and value in everything we make. The medium fast action rods and the machined aluminum reels were developed to appeal to all fly fishermen. These are hands down, the nicest rods and reels I have ever used and that is why I am so excited to put my name on them”. – Denis Isbister
The Wild Fish Wild Places team has been product testing the NuCast line throughout the season and is going to be putting all of the gear through the ringer while filming this season. Wild Fish Wild Places will be travelling to Ireland in search of Ferox Trout and Pike, Colombia for Vampire fish and Peacock Bass, Northern Saskatchewan for Pike and Lake Trout and Alaska for Rainbow trout and Arctic Char. The NuCast line of rods, reels and tools will be getting abused the entire time to ensure every angler gets the best equipment we can build!
For the full line of NuCast products be sure to check out www.nucast.us.