Press Release

Bass Pro Shops to Open New Outdoor World Store in Rocklin, CA

New Bass Pro Shop in Rocklin will serve 2 million area sportsmen and feature Uncle Buck’s Fishbowl and Grill.

New Bass Pro Shop in Rocklin will serve 2 million area sportsmen and feature Uncle Buck’s Fishbowl and Grill.

Bass Pro Shops, an outdoor retailer specializing in hunting, fishing, camping and other related outdoor gear, is proud to announce plans for a new store in Rocklin, Calif.  The 120,000 -square-foot store, which will feature an Uncle Buck’s Fishbowl and Grill, will be located at the intersection of Interstate 80 and Sierra College Boulevard.  The store will be a primary anchor for the 500,000-square-foot, mixed-use Rocklin Crossings development.  The store is scheduled to open in 2015.

This will be the company’s fourth store in California.  Currently, Bass Pro Shops operates stores in Rancho Cucamonga and Manteca, Calif.  They recently announced a new store locating in San Jose.

“We are honored to be one of the anchors for the new Rocklin Crossings—one of the largest, and most exciting retail developments in this area.  Placing our store at this highly visible location on I-80 will allow us to bring Bass Pro Shops low prices and famous friendly, expert service to better serve the many sportsmen, women, as well as the visitors to this area each year,” said Johnny Morris, founder of Bass Pro Shops.

Rocklin, which is located in Placer County, is part of the Sacramento metropolitan area.  It’s situated between the western base of the Sierra Nevada Mountain range and the Sacramento Valley.   The history of the area can be traced back to California’s gold rush days.  The Bass Pro Shops at the Rocklin Crossings site will draw from an extended region along the I-80 corridor to accommodate the outlying suburban and rural customers in addition to those en route to the area’s many outdoor opportunities.

“We are very excited that Bass Pro Shops has selected our Rocklin Crossings development to be one of their first Northern California locations.  We can’t wait for them to open,” said Dave Mossman, Executive Vice President-Chief Investment Officer of Donahue Schriber, developer of Rocklin Crossings.

Nationally, Bass Pro Shops will host more than 116 million people visiting their 84 stores and marine centers across America and Canada this year.  The average customer stays 2 ½ hours and drives an average distance of 50+ miles.  Bass Pro Shops was named by Advertising Age magazine as one of the Top 10 Hottest Brands in America along with name brands such as Old Spice, M&M’s, iPad and Droid.  Also, Bass Pro Shops has been recognized numerous times for their conservation and outdoor education efforts, as well as being recognized by J.D. Powers & Associates for their customer service excellence.

“We are thrilled that Bass Pro Shops will be coming to Rocklin,” said Rocklin Mayor Scott Yuill.  “Once opened, Bass Pro Shops will attract visitors and outdoor enthusiasts throughout Northern California and beyond.  We look forward to working with the team through design and construction and having Bass Pro Shops as part of the Rocklin community for years to come.”

Bass Pro Shops unique, award-winning, mega-sized outdoor stores are known for combining retail with entertainment, conservation and outdoor education. More than just a fishing and hunting store, the Bass Pro Shops store will also offer equipment and clothing for hiking, backpacking, wildlife viewing, camping, and other related outdoor gear.  A gift and nature center features a wide variety of outdoor-related items from lamps and dishes to bird feeders and furniture. Expansive boat showrooms offer Tracker, Nitro, SunTracker, Tahoe, Grizzly and Mako boats built by Tracker Marine Group, the world’s largest manufacturer of fishing boats.

Rocklin Store Will Feature Uncle Buck’s Fishbowl and Grill

The new Rocklin Bass Pro Shops Outdoor World will feature the popular Uncle Buck’s Fishbowl and Grill. This nautical-themed center is located within the store and features a unique design geared for family fun and dining. There will be 12 lanes, offering customers the chance to feel like they are bowling under the ocean. Casual family dining will be available in the Grill where customers can dine on a variety of appetizers, sandwiches, salads and burgers.  See the popular Uncle Buck’s Fishbowl and Grill:

Bass Pro Shops Dedication to Conservation

Bass Pro Shops lodge-like exteriors and outdoor-themed interiors make them popular with customers.  The outdoors feel is brought indoors through massive log and rock work, large indoor aquariums and water features stocked with native fish species as well as an extensive collection of museum quality fish and wildlife mounts.  Historic photos and exhibits will pay tribute to the region’s great outdoor heritage.

Since the beginning, Bass Pro Shops founder Johnny Morris has been dedicated to inspiring people, especially youth and families, to love, enjoy and conserve the great outdoors. That commitment, demonstrated over the course of several decades, is a big reason why Bass Pro Shops is known as the outdoor industry’s corporate conservation leader. Bass Pro Shops’ has partnered with and supports the efforts of many organizations that work to conserve and manage the nation’s natural resources. The company’s key conservation initiatives include fish and wildlife habitat improvements, conservation and outdoor skills education, improving water quality and quality of our lakes and springs, and conservation advocacy.

Visit this link to see a video showcasing a Bass Pro Shops store: http://youtu.be/Nib4BEQl2-k.

Image and video courtesy Bass Pro Shops

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