STORMR: Fusion Series Awarded “Best Technical Apparel” at ICAST
OutdoorHub 07.25.14
STORMR brand clothing, introduced to serious outdoorsmen in the Fall of 2012, has quickly become irreplaceable foul weather gear for thousands of sportsmen from coast to coast. Up until now, the company’s rapid spread among anglers, hunters and other enthusiasts has been mostly the result of word-of-mouth, but at the recent ICAST 2014 trade show, STORMR’s Fusion Bib won the coveted “Best Technical Apparel” award and now it’s apparent that the brand’s advantages are obvious and numerous.
“We’ve only been in the industry for a few years, so it’s gratifying to know that our colleagues see us as innovators,” said Brand Manager Nick Lassor. “We look different, we approach design differently and it’s working.”
STORMR’s Fusion Series jackets and bibs utilize VAPR Tech (Variable-stretch Advanced Performance Rain-gear) to create windproof, waterproof, breathable shells that strategically incorporate high-stretch neoprene panels for an increased range of motion and superior comfort – all while remaining extremely lightweight. In a sea of copycats, STORMR stands out as the first and only company to combine high-end neoprene with high-end technical fabrics.
Even before the Fusion gear was officially introduced, pro anglers who must persist no matter what Mother Nature throws at them had adopted STORMR’s foul weather gear as essential equipment. It could be seen on over a dozen competitors at this year’s Bassmaster Classic, and both Bassmaster Elite Series and FLW Tour pros wore it religiously as the country emerged from a prolonged winter. Now, with the lighter Fusion Series available, they’ll be sporting STORMR gear nearly 12 months out of the year, and so will an increasing number of recreational anglers who value comfort, innovation and a fair price.
Suggested Retail Prices:
- STORMR Fusion Jacket: $259.95
- STORMR Fusion Bib: $259.95
