Meopta USA Adds Dunkin Lewis, Inc. to Sales Organization

Meopta USA announced today that it has partnered with Dunkin Lewis, Inc., to represent the Meopta brand, support strategic initiatives with dealers and execute its aggressive U.S. growth strategy.As of January 1, 2012, Dunkin Lewis represents the Meopta brand in over 35 states located in the Southeast, Northeast, Southwest, Rocky Mountains and the Upper Midwest regions. Dunkin Lewis has many years of experience in the sports optics market, having previously represented Swarovski for 12 years before teaming with the Meopta.

“We have experience growing European brands in the United States and I am very confident that Meopta will be a major success. Its rich history, in-house design and manufacturing capabilities, exceptional quality and value are sure to make a major impact in the U.S. market,” said Dunkin Lewis Chairman and CEO, Charles F. Dunkin. “We are truly excited about representing the Meopta brand in the United States.”

Reinhard Seipp, General Manager of Meopta USA, echoed Mr. Dunkin’s comments. “While Meopta is relatively new to the U.S. consumer market, it has been manufacturing precision optics since 1933. With the help of our friends at Dunkin Lewis we know that our innovative high quality products will win the respect and loyalty of dealers and consumers across the nation.”

About Meopta USA: Meopta USA is the U.S. affiliate of the Meopta optika group. Founded in 1933 in Czechoslovakia (now the Czech Republic), Meopta is a leading manufacturing partner to many of the world’s finest optical brands. In their Czech facility, Meopta conceives, develops and manufactures precision optical and electro/optical systems for semiconductor, medical, aerospace and military industries as well as for consumer markets. In their New York plant precision optical products are assembled to exacting European standards in clean- room environments.

For more information regarding Meopta please visit www.meoptasportsoptics.com or contact Reinhard Seipp.