ANOKA, Minn. – Federal Premium® Ammunition’s award-winning “Bullet Breakdown” video shows hunters how different bullets perform and why selection is so important. It is available to watch on Federal’s channel on YouTube, at www.youtube.com/user/FederalPremiumAmmo#p/u/1/nMKvetaMqhE.

Breaking down the Options

Hunters have many different ammunition choices as they prepare for their next hunt. The experts at Federal Premium created a testing scenario to help show what to look for in a rifle cartridge-and what to expect on impact.

Four bullet types and three different impact tests give these Federal Premium rounds a workout. High-resolution video helps demonstrate which loads are the best for specific uses. Slow-motion footage provides a detailed view of each bullet penetrating ballistic gelatin blocks. These blocks closely mimic animal tissue and clearly display performance characteristics. Take a look by viewing the video below: http://www.youtube.com/FederalPremiumAmmo#p/u/1/nMKvetaMqhE.

Load-Up on Knowledge for the Next Hunt

Hunters and shooters can watch the video online, and then determine their perfect ammunition for their next hunt. The video is available on the Federal’s channel on YouTube, at www.youtube.com/user/FederalPremiumAmmo#p/u/1/nMKvetaMqhE and on the Federal Premium website, at http://www.FederalPremium.com/videoplayer/default.aspx.

“The Bullet Breakdown video is a great tool for hunters trying to decide on ammunition type,” said Director of Marketing Jason Nash. “Properly preparing for the hunt is crucial-and not all bullets are made the same. The bullet is the one link between hunter and game and can be the difference between success and failure. This video helps show hunters how different bullet construction affects terminal performance and why they shouldn’t trust anything but the best for their pursuits.”

To view the Bullet Breakdown video, other Federal Premium videos, or search through the entire lineup of Federal Premium Ammunition, please visit www.FederalPremium.com.

About Federal® Cartridge Company

Headquartered in Anoka, Minnesota, Federal Cartridge Company has been providing hunters and shooters with high-quality rimfire, centerfire and shotshell ammunition since 1922. It pioneered the Premium category of ammunition and is part of the world’s leading ammunition manufacturer, ATK Security and Sporting. For more information on Federal, visit www.FederalPremium.com.

Contact:

Tim Brandt

Federal Premium Ammunition

800-322-2342 (ext. 3833)

E-mail: pressroom@atk.com

 

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