Eastmans’ Partners with BowTech
OutdoorHub 06.28.11
Eastmans’ Publishing Inc. is pleased to announce the forging of a new partnership with BowTech Archery. The outright leader in archery innovation, BowTech is now the exclusive bow sponsor for Eastmans’ Hunting TV and Eastmans’ Live Events, which includes the well-known Eastmans’ Deer Tour. As the exclusive bow sponsor for Eastmans’ top-rated TV show, BowTech will provide bows for all of Eastmans’ filmed staff archery hunts.
“I’m really excited that we’ve partnered with BowTech as our bow sponsor,” said Guy Eastman, publisher of Eastmans’ Hunting and Bowhunting Journals. “They make some killer bows and I’m proud to align our brand with them. Also, I have to admit I’m psyched to get the new Invasion dialed in for this fall.”
Like Eastmans’, BowTech is also looking forward to the new relationship. “We are very excited about the partnership between BowTech and Eastmans’. Eastmans’ has a reputation for being a leader in the hunting industry, which fits well with BowTech’s “Refuse To Follow” tagline and innovative products,” said Sam Coalson, BowTech’s Director of Marketing.
BowTech manufactures and distributes the world’s finest compound bows and archery equipment. Founded in 1999, BowTech’s corporate offices and manufacturing facilities are located in Eugene, Ore. With a worldwide distribution network, BowTech’s family of brands include: BowTech, Diamond, Octane, Stryker and WaterDog Surface Technologies. BowTech is a subsidiary of Savage Sports Corporation, located in Westfield, Mass. Brand names include Savage Arms, Stevens, Fox, Savage (Canada), Savage Range Systems and PortaTarget. More information can be found at www.bowtecharchery.com.
Eastmans’ Publishing Inc. is the producer of the two leading Western trophy big game hunting magazines, Eastmans’ Hunting and Eastmans’ Bowhunting Journals. These publications give hunters the inside secrets to hunting in the West, as well as represent a commitment to promoting ethical fair-chase hunting. Eastmans’ has also published several popular books by best-selling authors within the industry and has asserted them as the western big game authority. Their television show, Eastmans’ Hunting TV, currently airs on the Outdoor Channel and is in its thirteenth season. To become a subscriber or to learn more about Eastmans’, visit www.eastmans.com.
Contact:
Adam Bender (307) 764-1474 or adam.bender@eastmans.com
