GearTribe.com to Launch “Anywhere Deals” Proceeds to Support Jeff Lowe’s Film Project Metanoia
OutdoorHub 09.12.11
GearTribe announced today the launch of its “Anywhere Deals” brand of promotions on outdoor gear and adventure. Complementing their “Local Deals” launched recently in five western territories, these nationally relevant “Anywhere Deals” will extend GearTribe’s ability to connect outdoor enthusiasts with the merchants that support their recreation passions.
GearTribe is partnering with fellow Bend-based company, Hydro Flask, for its first Anywhere Deal. Hydro Flask manufacturers a highly popular and innovative, temperature-controlling double-wall insulated stainless steel water bottle. GearTribe will donate its proceeds from this promotion to support Jeff Lowe’s Metanoia, the film project of legendary alpinist, Jeff Lowe.
The introduction of Anywhere Deals will allow GearTribe to support subscribers nationwide by providing online incentives from retailers and manufacturers that are accessible no matter where they live or recreate. That is a key differentiator for GearTribe: supporting and sustaining local communities, while providing national reach and relevance to their broader consumer audience.
“With Anywhere Deals, GearTribe can now connect manufacturers and retailers of all sizes and scope with a national audience of qualified outdoor enthusiasts,” said Gale Evans, VP of Sales & Marketing for GearTribe. “This allows the vast majority of our subscribers, who are located outside of our local territories, to have access to our online buyer incentives. In this way, we can continue to sustain and grow our local initiatives, organically, without sacrificing our ability to support our customers in other parts of the country.”
Supporting the needs and interests of the outdoor industry is central to GearTribe’s business philosophy. ‘Greater Good’ is GearTribe’s branding for its philanthropic programs, which support environmental conservation as well as causes of local and national relevance to the outdoor community.The GearTribe is launching its ‘Greater Good’ program concurrently with Anywhere Deals on September 12, supporting the Jeff Lowe’s Metanoia project as its first beneficiary.
For more information about GearTribe, or to register to join the tribe, visit us atwww.geartribe.com or contact us at 1.877.411.3244.
About GearTribe: GearTribe connects outdoor enthusiasts with the gear, adventures, and services they most desire. It provides a powerful new channel for local and national recreation-focused businesses to welcome new customers and brand loyalists. In exchange, members of the Tribe have access to compelling values on gear and experiences that complement their outdoor lifestyle. By recognizing the unique values and goals of its members, GearTribe is committed to fostering sustainable success across all sectors of the outdoor industry. Join the tribe at www.geartribe.com.
About Jeff Lowe’s Metanoia: This feature length documentary film is about the incredible life and climbs of Jeff Lowe, the visionary alpinist who continues to be the adaptable man he set out to be in his youth. Narrated by Jon Krakauer, Jeff’s story inspires each of us to do what we can, with what we’ve got, from where we are right now. See our trailer and visit us at www.jefflowemovie.com. For more information about this project, please contact Connie Self at info@jefflowemovie.com or 208.630.4477.
About Hydro Flask®: Hydro Flask began with the challenge to create a reusable water bottle that would perform in any environment. The result is this innovative bottle technology made from 18/8 stainless steel, featuring double-wall vacuum insulation that ensures the temperature of the liquid inside never mingles with the temperature of the environment outside. Hydro Flask conforms to usability and eco-standards including BPA-free, lightweight, durable, sweat-proof, freeze-proof, and recyclable. To learn more about the company and where to buy a Hydro Flask, please visit www.hydroflask.com.
