Fort Smith, AR – YUM’s new Pumpkin’Ed Jighead, designed by B.A.S.S. Elite Pro Edwin Evers, revolutionizes the jighead market. YUM designers ensured that every aspect of this jighead is the best it can be. Start with the flat head, angle of the hook and the horizontal line tie. On a taut line, these characteristics prompt the hook (and soft plastic) to angle upward like a baitfish or amphibian feeding on the bottom. This tough jighead makes even 10-inch worms stand up in the water column. The horizontal line tie provides a better hookset than line ties placed vertically, and the evil red eyes give the jighead a lifelike look. Even the Twist-Keeper that holds the head of the soft plastic has seen special attention. Instead of being forced to start the bait on the keeper with a twist that often results in an angled bait, the Pumkin’Ed’s Twist-Keeper allows the angler to simply push the bait onto the Keeper and then twist, making for a straighter bait – and more bass!

The Pumkin’Ed Jighead is designed to be fished similar to a shaky head, but instead of whippy spinning gear and 6-pound fluorocarbon, anglers can use beefy baitcasters and big baits. It’s great with 11-inch worms, big soft stickbaits like YUM Dingers, big crawfish (which stay in that strike-provoking defensive posture when rigged on the Pumkin’Ed), and big creature baits. In fact, Evers used one with a Mighty Bug to win the B.A.S.S. Elite Citrus Slam in Florida this year. Sizes range from 3/16- to 5/8-ounce and hooks range from 3/0 to 6/0.

The new YUM Pumpkin’Ed is available in black and brown and has an MSRP of $3.99. For more information go to


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