BEAVERTON, Ore. Leupold & Stevens, Inc. was named 2011 Optics Manufacturer of the Year by the National Association of Sporting Goods Wholesalers (NASGW) Nov. 1 at its annual expo and meeting.

A new award category for the NASGW, Optics Manufacturer of the Year candidates were evaluated by the wholesaler members on four key criteria: distribution policy; marketing, sales and promotion; logistics and operations; and NASGW and industry support.  This comprehensive assessment of manufacturer performance was designed to provide a balanced appraisal that truly recognizes the best of the best according to NASGW distributor members.

“We are honored to receive the NASGW’s first Optics Manufacturer of the Year award,” commentedAndy York, vice president of sales, marketing and technology for Leupold & Stevens, Inc.  “Our relationships with distributors are extremely important and we are proud that they have recognized our efforts to provide outstanding value, service and support.”

For more information on Leupold & Stevens, Inc. or Leupold products, visit a local dealer, go to www.leupold.com or call 1-800-LEUPOLD.

Leupold & Stevens, Inc., the preeminent American-owned and -operated optics company, employs hundreds of people in its state-of-the-art facility near Beaverton, Ore., where rugged, dependable, high-performance Golden Ring® optics, Mark 4® riflescopes and Redfield® Revolution riflescopes  are designed, machined and assembled.  Leupold is a fifth-generation, family owned company whose products are sold worldwide to hunters, competitive shooters, American military warfighters, law enforcement personnel and wildlife observers.  The product line includes rifle, handgun and spotting scopes; binoculars; rangefinders; trail cameras; mounting systems; and optical tools and accessories.

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