Gander Mountain and Soles4Souls Team Up to Help Needy, Shoeless Kids
Josh Wolfe 05.03.12
Outdoor specialty store Gander Mountain has teamed up with the non-profit, Nashville-based Soles4Souls in an effort to supply shoes to needy children. The promotion started April 16th and will continue until May 14.
Country recording artist Billy Gilman’s new single, “The Choice,” is being used to promote this charitable event by the two companies. Gander Mountain customers who buy a pair of shoes in-store will receive a free download of Gilman’s new single.
Gander Mountain will donate $1 from every pair of shoes purchased to Soles4Souls which will then donate a pair of shoes to someone in need. Every dollar donated equals one pair of shoes.
Soles4Souls has two other divisions, Clothes4Souls and Hope4Souls. All three divisions strive to provide relief to victims needing clothes and other necessities.