Eastmans’ Publishing Inc. has found themselves in a bit of hot water, after clothing and gear maker KUIU filed a federal lawsuit against them for fraud.

According to a federal lawsuit, Eastmans’ has allegedly been drawing in more revenue from advertisers by dolling out inflated circulation numbers, therefore increasing advertising rates in its publications: Eastmans’ Hunting Journal and Eastmans’ Bowhunting Journal.

The lawsuit states that Eastmans claimed annual circulation of over 48,000 of Eastmans’ Hunting Journal and over 33,500 for Eastmans’ Bowhunting Journal.

Well, KUIU did some research and obtained some data from Eastmans’, which confirmed the total for the Hunting Journal was less than 40,000 and the Bowhunting Journal circulated well under 25,000 (between 2011 and 2015).

You can view a copy of the lawsuit here.

What's Your Reaction?

Like
Like Love Haha Wow Sad Angry

One thought on “KUIU Files Fraud Lawsuit Against Eastmans’ Publishing Inc.

  1. Sounds like you’ve already taken sides, but you may be on the wrong one. Like all legitimate publications in the United States of America, Eastmans’ publishes an official federal form (USPS Form 3526) in each publication once per year for all to see. These numbers are the publishing industry standard; required, monitored and audited by the United States Postal Service each and every year. Eastmans’ had filed suit against KUIU in August for not paying its bills and KUIU retaliated with its own suit.

Leave a Reply

Your email address will not be published. Required fields are marked *