Attention all hunters; the Keystone Light Legendary Hunt is on, and it’s your chance to bring the hunt to life through augmented reality.

How the 2020 Keystone Light Big Game Hunt works:

This is a hunt unlike any other. From right now through October 31, if you find a rare orange Keystone Light can in the wild simply scan the QR code and bring the hunt to life through augmented reality (AR).

Keystone Light Sweepstakes 2020 Entry Form: https://www.keystonelight.com/thehunt/

• Find an orange Keystone Light can available in a variety of Big Game Hunt packages.
• Open your camera app on your phone and hover over the QR code located on the can.
• Click the notification tab to launch your browser.
• Follow the prompts on your screen, launch the AR experience and have fun.
• Don’t forget to share your experience on social media.

So if you’re enjoying a few cold beverages at deer camp, be on the lookout for a blaze orange can to launch a fun and unique AR experience. If you’re at all superstitious, perhaps your newfound friend could bring you a little luck this season!

Here’s a preview of what it would look like on mobile:

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