Swanson Sales Joins Core 15 Rifle Systems for West Coast


Core 15 Rifle Systems and Bluegrass Armory are excited to announce the addition of Swanson Sales (Laguna Hills, CA) to represent their full line of products for the Western United States. Matt Swanson, Rep Principal for the group, has been in the Industry for over 14 years and has built a great reputation, receiving high marks for performance and customer satisfaction amongst his clients. Swanson Sales has 6 manufacturer’s representatives covering the Western portion of the United States.

“Swanson brings another dimension to our sales team as we move our product line in the Western region of the United states,” commented Israel M. Anzaldua, Core 15 Vice President of Sales and Business Development. “Matt’s agency has been awarded several ‘rep of the year’ awards and has a great relationship with his factories and accounts. We have the same working ethics and he knows how to bring products to the market place.”

“When choosing an outside sales force it’s always been my policy is to choose a group who understands the need and can bring exactly what the customer base is looking for in a product,” continued Anzaldua. “As we move forward for 2012, Core 15 will bring an assortment of new ideas to the AR-15 community. With Agencies like Swanson Sales, we will write another part of the Core 15 history. Please join me in welcoming Matt and Swanson Sales to the Core 15 and Bluegrass Armory Family.”

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