Kokatat announced today that John Horsnell has joined its sales team serving the Midwest territory including Illinois, Indiana, Iowa, Kansas, Michigan, Minnesota, Missouri, North Dakota, Nebraska, Ohio, South Dakota, and Wisconsin.

“John brings a great mix of sales savvy and paddlesports experience to serve our dealers and the passionate paddling community in one of our most important territories,” said Jeff Turner, Kokatat sales and marketing manager.

Horsnell comes to Kokatat with over 15 years of sales experience and currently represents multiple leading outdoor brands. He has previously represented paddlesports specific brands Yakima rack systems, Bell Canoes, Dagger, and Perception kayaks.

“Ever since working retail at Midwest Mountaineering I have always been enamored with the quality and innovation of Kokatat products,” said Horsnell. “I’m excited to grow Kokatat’s business and provide exceptional retail support in the region.”

Horsnell is a lifelong paddlesports enthusiast and has completed multiple thousand-mile canoe trips throughout the Canadian Yukon and Northwest Territory.

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