Steiner, a world-leader in the manufacturing of sports optics, announced the appointment of Michael Narus as Channel Manager – Hunting, Shooting and Specialty Retail. As Channel Manager, Narus will develop and manage the relationships with the rep agencies, key accounts and dealers throughout the Great Lakes, Midwest and NE regions. The announcement was made by Tom Frane, VP Sales, Marketing and Business development at Steiner.
Michael has over 20 years of industry experience in selling, account management and sales management positions. He comes to Steiner from TruGlo where he was the Northern Territory Sales Manager and prior to that he served as the Midwest Regional Sales Manager for Crimson Trace, Corp.
“Michael will bring professionalism and improved communication between our retail partners and Steiner which are essential to our growth plans for the future.” said Tom Frane, VP Sales, Marketing and Business development at Steiner.
Narus will be based in Hartford, Wis.
Logo courtesy Steiner Optics