Gun Digest, a leading firearms brand from F+W Media, Inc., recently launched a completely redesigned website that addresses changing user needs and enables visitors to enjoy a comprehensive online experience.
With a 40% increase in the number of firearms owners and enthusiasts utilizing tablets and smart phones to gain access to gundigest.com in 2013, F+W Media developers knew that addressing design for various platforms was a top priority. In response, the new website is now mobile friendly with a responsive site design that automatically identifies the size of the user’s screen and reconfigures the layout and page size to fit with a fluid grid. The new fully responsive, HTML5-friendly design will engage visitors no matter their preferred device. Additionally, videos viewed on gundigest.com will now expand to full-mobile screen viewing when played on mobile devices.
Regular visitors will also immediately notice the website’s new design, which includes a clean layout that features the newest guns and gear information in a slideshow format right at the top of the page. New blocks found on the homepage feature content categories that are most desired by readers, allowing for simplified navigation to in-depth articles within each category. The redesigned navigation menu at the top of each page provides users with another quick way to access the site’s most popular content. Avid outdoorsmen will also benefit from the site’s new footer, which includes links to all F+W Media properties intended for outdoors enthusiasts such as Deer & Deer Hunting, BLADE, LIVING READY and others.
The new design is live now at http://www.gundigest.com/.
Logo courtesy Gun Digest