Ranger Boats Renews Sponsorship with FLW Outdoors
OutdoorHub 06.05.14
Ranger Boats, the nation’s premier manufacturer of legendary fiberglass and aluminum fishing boats, announces a multiyear extension of its exclusive sponsorship with FLW Outdoors.
A longtime supporter of tournament fishing, Ranger Boats’ affiliation with FLW Outdoors began in the early 1980s when the organization was known as Operation Bass. In 1996, Minneapolis businessman Irwin Jacobs purchased Operation Bass and renamed the organization FLW in honor of Ranger Boats founder Forrest L. Wood.
“We’re proud of our relationship with FLW Outdoors and excited about the future,” said Ranger Boats President Randy Hopper. “From Tour-level events and championships like the Forrest Wood Cup to weekend tournaments across the country, FLW provides an incredible venue for Ranger customers of all skill levels and delivers a competitive experience that’s second to none. We look forward to supporting Ranger anglers and FLW Outdoors for years to come.”
While complete terms of the agreement will not be disclosed, Ranger Boats will continue its lucrative Ranger Cup Program, which offers Ranger owners valuable contingency awards in FLW tournaments. Ranger has awarded more than $16 million to owners through the Ranger Cup program, a total that eclipses all other contingency programs combined.
“We’re extremely proud of our long-term partnership with Ranger Boats,” said Trisha Blake, President of Marketing at FLW. “We’ve enjoyed building the sport of competitive bass fishing with them, and look forward to many more successful years working alongside the unquestioned leader in premium fishing boats.”
Ranger Boats is the exclusive boat sponsor across all of FLW’s media platforms, including tournaments and expos, websites, social media, FLW Bass Fishing magazine and “FLW” on the NBC Sports Network.
