Sportsman Channel Continues Big Ratings Growth in August
OutdoorHub 09.10.14
As hunting season draws near, Sportsman Channel, the leader in outdoor television for American sportsmen and women, continues a trend of success with stellar ratings performances in the month of August.
Sportsman Channel’s ratings success in August helped propel the network to overall year-over-year growth in:
- HH (up +20% vs. 2013),
- M25-54 (up +32% vs. 2013)
- M18-49 (up +21% vs. 2013)
Sportsman Channel’s year-over-year growth in prime time (M-Su 8-11 p.m.) delivered impressive ratings growth in:
- HH (up +59% vs. 2013),
- M25-54 (up +74% vs. 2013)
- M18-49 (up +66% vs. 2013)
The network’s month-to-month ratings in prime time delivered growth in:
- HH (up +49% vs. July 2014)
- M25-54 (up +54% vs. July 2014)
- M18-49 (up +70% vs. July 2014)
“It is evident by our year-over-year and month-to-month ratings success in August that Sportsman Channel continues ratings momentum and is the clear leader in outdoor lifestyle television programming,” said Marc Fein, executive vice president of programming and production for Sportsman Channel. “Sportsman’s quality, adventure-filled and ‘red, wild and blue’ shows are the reason for our success and we will continue to bring viewers the very best programs on outdoor television.”
Contact:
Tom Caraccioli, Sportsman Channel, P: 212.852.6646; tcaraccioli@thesportsmanchannel.com