“Big Game Wednesday” Solidifies Sportsman Channel as Leader and “Home of the Whitetail” with Top 10 Rankings
OutdoorHub 09.16.14
Sportsman Channel’s, “Big Game Wednesday” solidified the network’s claim as “Home of the Whitetail” with more primetime whitetail programming than any other network and Top 10 rankings in overall ratings for August in advertisers’ highly-coveted M25-54 and M18-49 demographics. A cadre of whitetail deer programming – North American Whitetail, Destination Whitetail, Mathews Dominant Bucks, Buckventures, Big Deer TV and Adrenaline Junkies – helped propel the network to the Top 10 in both demos among all mid-sized networks.
“Sportsman Channel is the Official Network of the Whitetail and our ratings and overall ranking throughout the month of August prove it,” said Graig Hale, vice president of business development for Sportsman Channel. “Viewers of outdoor television have come to expect Sportsman Channel to provide the best whitetail programming and our ‘Big Game Wednesday’ ratings echo that we love whitetail.”
*Source: Nielsen, Market Breaks, 07/28/2014 – 08/31/2014, W 8p-11p, cvg ratings, Live+3. Mid-sized defined as HH UE 20MM-80MM. Excludes Hispanic networks.
Contact:
Tom Caraccioli, Sportsman Channel, P: 212.852.6646; tcaraccioli@thesportsmanchannel.com
