ScentBlocker SOLA Launches Shield in the Field – Finally, a Place for the Alpha Females to Call Home

   09.17.14

ScentBlocker SOLA Launches Shield in the Field – Finally, a Place for the Alpha Females to Call Home

ScentBlocker branded hunting clothing and scent eliminating liquids, and Tree Spider hunting safety equipment, introduces it’s newest creation, the SOLA Shield in the Field blog. Designed by women for women, the SOLA site located at http://www.robinsonoutdoors.com/sola-shield-in-the-field/ will feature everything hunting and outdoors – and just for the ladies.

It’s the ultimate “No boys allowed” hunting club. With featured contributors from all walks of life, every woman will find someone to relate to. From working moms/outdoor personalities like Nicole Reeve and Leigh Creekbaum to cancer survivor Nicole McClain, everybody can relate to someone here. The SOLA page will have all sorts of pertinent information with articles focusing on topics such as “Overcoming Boy’s Club intimidation”, “Picking the right bow” to “Wearing makeup while hunting” to “My first African Kudu bull” among others.

Also taking part are contributors Karen Butler and Cristy Crawford of the quickly growing organization “Shoot-Like-a-Girl.” They have a simple mission, to grow the number of women who participate in shooting sports by empowering them with confidence. They create the opportunity for women to try equipment that fits in a safe and controlled environment. Shoot-Like-a-Girl, with the help of their valued corporate sponsors, travel the country with archery equipment in sizes just for women to try in their “Test Flights™” program. They go to events where there are a lot of women spectators, like hunting shows, conservation shows and shooting sports tournaments, where women are predominantly spectators. Well, look out guys, Shoot-Like-a-Girl are converting spectators into participants!

Also included in the cadre of female contributors are Elishia Rouselle of Whitetail Addicts, Brandi Rose and Elizabeth Petersen of Deer Passion – all popular hunting blogs with strong female followings. From the hunting television world; Lauren Thomas of ScentBlockers Most Wanted, and Sarah Burkeland of Pulse Factor TV will bring perspectives that include wild game in the kitchen and the realities of hunting world-class game and the preparations necessary both from the perspective of a women.

With the success of the revolutionary SOLA line of woman’s hunting apparel, ScentBlocker quickly realized a need for more than woman’s outdoor gear, but for a women’s information pipeline as well. From that point forward, the SOLA Shield page was born.

Marketing Director Michael Swan had this to say about the new endeavor, “We’re all so excited about the new women’s SOLA blog site where all can contribute, comment and engage with the team. We’ve got lady hunters, instructors and outdoor life enthusiasts from all walks of life ready to open up and share their tricks and tips, their joy and defeats. Women make up a significant portion of our loyal customers and we’re happy they now have a place to call home.”

The time has come for the huntresses to stand on their own merit. SOLA Shield in the Field- the ultimate girls hunting club. The content is always changing and current, so be sure to check back often.

Contact:

Michael Swan
507-263-2885
mswan@robinsonoutdoors.com

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It sounds obvious, but behind the scenes of every technical product at Robinson Outdoor Products LLC is a history of exhaustive use, abuse and in lab testing. We start with an idea, a need, and then seek out the finest fabrics, materials and formulas and start exploring design solutions to meet the need. Our advanced product lab tests materials, compatibility, performance levels and effectiveness scores with crucial data, but the final step is most crucial. We head into the field, because real world hunting needs can’t be solved in the lab alone. Such full-on testing often exposes details that might otherwise be overlooked. For example, designing hood or headcovers on a mannequin in the office is one thing. Until you climb up a high placed treestand and pull it over your head and try to draw a bow and shoot that you realize your vision and draw is compromised when that chance of a lifetime walks out. From this in-depth field-testing we have developed some of the most unique details and benefits that go into our products. Offset main zippers for clean shooting, diamond crotch gusset for a resistant free climb into a treestand, Silent Wrist Ratchet Body Lock for on stand adjustment, Gearpendent Technology for minimal movement while reaching for gear, Zip-off removable arm guard for non-restrictive shooting, tree harness slit for integrated attachment, perfect fit, function and the list goes on. Honestly, it's an evolution of understanding more than anything else. It's years of experience and many days, weeks and months of sitting in the tree stand, on the stalk, in the bottomlands, on top of the mountains shivering, sweating and soggy moments figuring out what something really does and why and what we can do to make it hunt better.

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