LAKE WALES, Fla.-Ouzo Bait Co. has hired former Bassmaster Tour angler Harold Allen to promote the company’s products. Allen, who retired in 2006 from the trail, after amassing more that $400,000 in B.A.S.S. winnings, said he is excited to be a part of the Ouzo team.

“This is a chance to work with a young company, to have an impact, build innovative products that are not currently out there,” said Allen, who was actually on the water fishing as he talked. “Anytime you can get in on the ground floor and be a part of something, it’s exciting.”

The three-year-old company is expecting Allen to have a signficant role in product development.

Also, because he is a great promoter, Allen will work events for the company as well, including ICAST 2011 in July. Mainly, however, the addition of the well-known, likeable and fun-loving angler gives Ouzo a jack-of-all trades that can help in any number of ways.

“Harold is a great guy, first of all,” said Debi Duplechain, president of Ouzo. “He loves to fish, everyone likes him and he is a great promoter. Now that he is on our staff, I can also pick his brain when designing new lures, tweaking our existing line and brainstorming about future projects. I’m very excited.”

About Ouzo:

Ouzo Bait Co. offers some of the most innovative soft plastics and jigs for bass in the industry. Along with stickbaits, soft jerkbaits and ribbon-tail worms, the company sells jigs, jig trailers and finesse worms, in addition to apparel. Visit www.ouzobait.com for more information.

Media Contact:
Debi Duplechain
President
Ouzo Bait Co.
877-298-6896

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