CYPRESS, Calif. – July 12, 2011 -The fifth season of “Yamaha’s Whitetail Dairies” will air on Versus, part of the NBC Sports Group, starting Tuesday, July 26 at 12:30 p.m. ET with all new compelling stories capturing the thrill of chasing North America’s most sought after game animal – the whitetail deer.  Yamaha is the title sponsor of the show, which is produced by CarecoTV.

Through guest appearances, expert commentary, product features and valuable insight from the field all wrapped around hunting adventures, Whitetail Diaries brings viewers some of the best hunting stories from across the nation.  The popular 22-week hunting series will air on Versus each Tuesday at 12:30 p.m. ET and each Saturday at 8:00 a.m. ET, and will also be available online at and at  Fans can also catch the action by searching for “Whitetail Diaries” on Facebook and YouTube.

“Yamaha is excited to see a new season of Whitetail Diaries premiering on Versus in July,” said Steve Nessl, marketing manager for Yamaha’s ATV and Side-by-Side (SxS) vehicle group.  “Whitetail Diaries is a quality production that is at the same time visually compelling and informative while promoting ethical hunting and safe, responsible use of hunting equipment.  Yamaha is proud to be involved with the show and CarecoTV.”

“Whitetail Diaries will show you how and where to hunt big deer while using proven gear and tactics,” said Wade Middleton, president of CarecoTV.  “We put hunters and hunting gear through their paces in real world situations.  Yamaha’s Grizzly ATVs and Rhino SxS vehicles have proven their mettle time and again in the field whether we’re planting food plots, stalking big deer or hauling them out.  Thanks to Yamaha for sponsoring the Whitetail Diaries.”


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