Brownells and NRA Partner in Instructor Sales Program


Brownells and the NRA are proud to announce a partnership aimed at strengthening the relationship among its more than 83,000 NRA Certified Instructors and their students. Provided free of charge, the newly founded NRA Instructor Sales Program provides instructors with their own Brownells affiliate website, marketing materials, discount pricing, and commission incentives, allowing them to more efficiently communicate with and outfit their students before, during, and after the course.

In addition to the great benefits provided to instructors, a percentage of each order placed is sent directly to the NRA Endowment Fund, benefitting the NRA’s continued educational, safety, and legislative efforts.

“The NRA and their network of instructors are dedicated to the highest standards of firearms training,” said Pete Brownell, CEO of Brownells. “We are privileged to work alongside these professionals and their students, doing our part to make sure everyone is outfitted for a successful, safe, and enjoyable experience.”

NRA Certified Instructors are encouraged to activate this benefit immediately by logging into their account on

“The partnership between the NRA and Brownells is a natural one,” said Bill Poole, Director of the NRA’s Education and Training Division. “By working with Brownells, our instructors can assist their students with the equipment necessary to best prepare them for class. Furthermore, the donations to our endowment fund will assure that we can continue training new shooters well into the future.”

For more information on the NRA Instructor Sales Program, contact the NRA Training Department at [email protected].

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