Want to learn the business secrets of some of the best archery retailers in the nation? Check out the June issue of Archery Business – the annual “Dealers of the Year” issue – where you’ll also find an insightful “on the floor” report from the 10th Annual Kinsey’s Dealer Show, as well as “insider reports” on the year’s new bows, broadheads, releases, treestands and more.
Taylor’s Archery & Outdoors of Tullahoma, TN, was voted a Dealer of the Year for the high level of customer service offered by owners Tracy and Sandy Taylor, and skilled employee Tommy York. The 3,500-square-foot shop is roughly split between range and sales floor, where the trio specializes in getting beginners started in archery the right way.
The second Dealer of the Year – French Creek Outfitters of Phoenixville, PA – was started by Mike Friedland and employs 39 including General Manager Wayne MacDonnell. The huge shop covers approximately 32,000 square feet, but maintains a “small store” atmosphere in many of its several departments; it’s telling that the personal, high-level customer service of the full-service outdoor sporting goods store really began in the shop’s archery department.
Do you know the ins and outs of all the new bows, releases, treestands, broadheads and accessories? The June issue features all the helpful specs, images and suggested retail prices of the cutting-edge equipment your customers will be looking for this year.
Are you happy with your sales to youth archers? Two new “mainstream” movies: “The Hunger Games” and the animated “Brave,” which is set for release June 22, feature heroines who happen to be skilled archers – just the type of promotional “shot in the arm” the archery industry could use this spring and summer.
All this and much, much more is in Archery Business’ June issue. Check it out! Visit www.archerybusiness.com for more details.