Last Saturday, Hollister, Idaho held its 4th Annual “Tough Enough to Wear Pink” charity ATV ride and pancake dinner. Organizers for the event call the fundraiser the “Hollister Wander About”.

Hollister is a small farming community in south central Idaho, twenty miles south of Twin Falls.

The annual ride is sponsored by the Magic Valley ATV Riders Association and the Twin Falls County Tough Enough to Wear Pink Committee. The event was created as a way to raise funds and support for breast cancer screenings for woman in Southern Idaho.

Breast cancer is the second most common cancer among American women after skin cancer. Today, about 1 in 8 women (12%) will develop breast cancer in her lifetime. Breast cancer is the second-leading cause of cancer death in women. (Lung cancer is first.) The American Cancer Society estimates that in 2012, about 226,870 women will be diagnosed with invasive breast cancer and about 39,510 will die from breast cancer. Early detection is the biggest factor in surviving breast cancer.

This years “wander” had more than 90 ATV enthusiasts and included a 40 mile ride into the southern Idaho wilderness. The ride included easy to moderate terrain and visited the Salmon Dam on the border of Nevada.

“Part of what our club does is give back to the community. All the money goes to charity. It’s for Tough Enough to Wear Pink which pays for mammograms for local ladies who don’t have the means to pay for them. So it’s kind of a day to go out and have fun and raise money at the same time.” Said the president of the Magic Valley ATV Club Stan Mai.

After the ride all the riders were teated to a pancake dinner. This year’s event raised more than $2000.

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