Annual Industry Celebration at Winter Outdoor Retailer 2013

After staging a concert at the last two Outdoor Retailer Winter Market tradeshows, Wolverine, the premier manufacturers of high performance work and outdoor footwear, is excited to announce Rock the Outdoors 2013.

This year’s Winter Show party will be held on Thursday, January 24, 2013 at The Depot, 400 W. South Temple, Salt Lake City.  Both Mayer Hawthorne and Macklemore & Ryan Lewis will perform live for an industry-exclusive show.  Tickets will be available at the Wolverine booth #32155 during show hours on Thursday and will be available only to badge-holders.

Kelly Redinger, Wolverine Director of Marketing stated, “There is no better way to show our appreciation to the industry than to continue this annual celebration for our friends and colleagues. We are thrilled to present two fantastic bands at the show this year for double the fun.”

During the concert participants are encouraged to snap photos and share them on Instagram using the hashtag #WRTO. The photos will be streamed on TV monitors in the venue for friends and industry members to share in the experience. These photos can also be shared on Twitter and Facebook.

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