Leica Sport Optics Welcomes Brian Bell as National Sales Manager


Leica Sport Optics, a leading manufacturer of high-quality binoculars, rifle scopes, spotting scopes and rangefinders, is pleased to welcome Brian E. Bell as National Sales Manager for its US division. Bell’s career with Leica has spanned almost 25 years, during which time he has experienced success in a variety of roles.

“I’m looking forward to taking a more active role in the Sport Optics Division and working closely with our entire team to enhance the Leica experience for our users,” Bell said.

Bell most recently held the position of National Sales Manager – Canada. Since he assumed that responsibility in 2007, the Canadian market has shown consistent sales growth as a result of expansion and development of the dealer base and sales structure.

Terry Moore, vice president of Leica Sport Optics, said, “Bell’s tenure and experience with Leica provides the unique qualifications of in-depth product knowledge and an understanding of the uniqueness of the Leica Brand, as well as the history and culture of Leica.”

In addition to his work experience, Bell holds a bachelor of science in marketing and an MBA in corporate communications from Fairleigh Dickinson University.

Bell resides with his wife, Stormy, and his two teenage boys in Bergenfield, NJ. He holds dual citizenship in Canada and the US.

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