Berkley’s Seven NEW Saltwater PowerBait Swimbaits
Eugene L. 10.09.23
Berkley first introduced PowerBait back in 1988, taking the freshwater market by storm right off the bat. I know at least some of y’all should be familiar with trout dough PowerBaits. This line of soft baits gave anglers baits that used both scent and taste to bring in the fish. Now Berkley is upping the ante on the saltwater sides of things by adding seven more swimbait offerings to the saltwater world. All of them have a life-like action and are infused with proven saltwater scents and tastes.
Based on decades of scientific research by the team at Berkley Labs the saltwater Powerbait formula has been designed to have an appealing smell and taste to saltwater predators. It will prompt fish to bite and hold on tight. The seven new swimbait designs have been designed and researched extensively to have realistic action, versatile rigging options, and increased durability. These seven new saltwater swimbaits are made to be four times more durable than their freshwater counterparts, to accommodate aggressive and toothy saltwater species.
PowerBait Saltwater The Champ Swimmer:
The Saltwater Champ Swimmer showcases a realistic profile closely resembling baitfish. Its classic large paddle tail generates a deliberate, slow thumping motion that moves a greater volume of water, making it easier for fish to follow the bait’s movement. This swimbait is available in smaller dimensions, which are particularly effective for imitating the size of forage fish during the early fishing season. The flat back design of the bait serves as an advantage, concealing hook points and enabling seamless weedless rigging.
- Available Sizes: 3 inch • 3.8 inch
- MSRP: $8.99
- Colors: New Penny • Chartreuse Silver Flash •Pinfish • Root Beer Gold • Gold • Silver Flash • Dark Night • Black Shad • Mermaid • Cold Beer • Sight Flash • Electric Chicken • Chrome Flash
PowerBait Saltwater CullShad:
The Saltwater CullShad represents a next-level paddle tail soft bait for inshore fishing. Its paddle tail and intricate honeycomb body design combine to create a natural and subtle swimming action, effectively enticing reactionary strikes from fish. The pronounced wagging motion of the broad tail perfectly imitates a swimming fish, while the larger profile significantly increases its drawing power. This versatile swimbait can be easily set up with either a jig head or a weighted EWG hook, allowing precise placement at the desired depth in the water column.
- Available Sizes: 4 inch • 5 inch
- MSRP: $7.99
- Colors: Silver Flash • Chrome Flash • Pinfish • Chartreuse Silver Flash • Dark Night • Cold Beer • Mermaid
PowerBait Saltwater Power Swimmer:
The Saltwater Power Swimmer boasts a general baitfish profile with a large paddle tail that produces an amplified water displacement, significantly enabling fish to track the bait’s movement. The bait’s action delivers substantial roll with its high-frequency tail kick. This swimbait can be rigged either on a jig head or a weighted EWG hook.
- Available Sizes: 3.3 inch • 4.3 inch
- MSRP: $6.99
- Colors: Black Shad • Mermaid • Cold Beer • Sight Flash • New Penny • Chartreuse Silver Flash • Pink Flash • Pinfish • Root Beer Gold • Gold • Silver Flash • Dark Night • Electric Chicken • Chrome Flash
PowerBait Saltwater Gillydine:
Berkley reimagined the award-winning Gilly in a new streamlined baitfish profile with a natural presentation in shape, color, and action. The hollow head allows for easy crushing on strikes with better hook sets and helps to orient the bait in an upright posture when swimming. This swimbait can be fished much faster than the previous Gilly, looking much like a swimming herring. The bait can be rigged vertically with weightless rigging, sideways with an EWG hook, or on a jig head with a weighted swimbait hook.
- Available Sizes: 4.5 inch • 5.3 inch
- MSRP: $9.99
- Colors: HD Mullet • HD Scaled Sardine • Dark Night • Silver Flash • Gold
PowerBait Saltwater Bonga Shad:
The Saltwater Bonga Shad features the natural appearance of a baitfish and is designed in a highly effective jerkbait style. The lure delivers an impressive side-to-side darting motion, further accentuated by its triangular cross-section and side fins, which create unpredictable movements to replicate the actions of an injured baitfish. This lure is easily set up on either an EWG hook or a jig head, ensuring precise placement at the desired depth within the water column.
- Available Sizes: 4 inch • 5 inch
- MSRP: $6.99
- Colors: Mermaid • Cold Beer • Sight Flash • Gold • New Penny • Pinfish • Silver Flash • Chartreuse Silver Flash • Dark Night • Electric Chicken
PowerBait Saltwater Bonga Shrimp:
The Saltwater Bonga Shrimp is designed with a shrimp profile and a generously sized fantail, which aids in slowing down the bait’s descent. With its substantial presence, the Bonga Shrimp descends steadily through the water column, accurately imitating the movement of a shrimp. This realism is particularly evident when the bait is retrieved slowly. The swimbait is adaptable and can be rigged either on a jig head or a weighted EWG hook.
- Available Sizes: 4 inch
- MSRP: $6.99
- Colors: Chartreuse Silver Flash • Gold • New Penny • Cold Beer • Swamp • Pearl White • Molting • Sangria • Glow • Root Beer Gold • Pink Flash
PowerBait Saltwater Bonga Stick:
Suitable for various situations, the Saltwater Bonga Stick boasts a slender stick bait profile that’s highly adaptable for numerous rigging applications. The triangular cross-section design creates erratic movements that effectively trigger strikes, making it a favored choice for speckled trout and other inshore species. This lure rigs perfectly on an EWG hook or a jig head, ensuring precise placement within the water column.
- Available Sizes: 4 inch • 5 inch
- MSRP: $6.99
- Colors: Mermaid • Pinfish • Silver Flash • Dark Night • Swamp • Electric Chicken • Shrimp N Grits
