3M Extends Partnership With FLW
OutdoorHub 02.06.12
FLW, the world’s leading tournament-fishing organization, announced today that it has reached an agreement with 3M, extending their partnership for the 2012 season. 3M will retain exposure across all platforms of FLW, including its tournaments, expos, multiple websites, and magazines.
Scotch Brand Tape pro Ray Scheide will once again represent 3M throughout the season. A nine-year veteran of the Walmart FLW Tour, Scheide has amassed 20 top-10 finishes and four wins over the course of his career. He also has earned nearly $750,000 and has qualified for the Forrest Wood Cup five times.
“I have never been so proud to represent a company,” said Scheide of Dover, Ark. “3M is an industry leader and innovator throughout the world, and to be associated with their brands is truly an honor.”
3M and Scheide will be featured prominently at the FLW Expos being held in conjunction with the FLW Tour events during the 2012 season. With 55 million licensed anglers in the United States, the sponsorship will give 3M the ability to reach fishing enthusiasts and their families across the country through FLW Tour events, championship tournaments, and College Fishing Festivals.
Mike D’ Andrea, Global Team Leader for Walmart stated: “3M is again pleased to be part of FLW and the Walmart FLW Tour. This is a great opportunity to feature America’s favorite brand of tapes, Scotch Brand Tapes, to millions of fishing and outdoor enthusiasts who shop at Walmart in an entertaining, fun and competitive way.”
