NPAA Welcomes Fishouflage as Newest Supporting Partner
OutdoorHub 02.24.12
The National Professional Anglers Association continues to increase its ranks of Supporting Partners. The newest addition is Fishouflage. Company president Paul Bernegger said, “The NPAA is a group of anglers committed to helping shape the future. They are a connection to our core, a leader in the fishing industry and we are proud to support their efforts.”
Fishouflage was launched nearly three years ago offering lifestyle patterns depicted in their natural environments. Current designs feature bass, walleyes, muskies, crappies, and redfish in life-like underwater scenes. The newest release, carp, is gaining wide-spread popularity across Europe.
“We’ve experienced exponential growth, with no end in sight,” he said.
Lifestyle apparel featuring the Fishouflage patterns is available at many outdoor retailers and from their website at www.fishouflage.com. One of the most popular items is short and long-sleeve performance t-shirts and polo shirts made with anti-microbial and wicking material. They are quick drying and provide cool comfort.
Bernegger said they have a growing list of licensees in home and gift items, and are expanding into the fishing and marine industries. “We are developing a broad range of casual clothing, jackets, rain gear and other merchandise,” he said.
The company currently works with key industry promotional partners including Al Lindner and the Angling Edge TV show, The Next Bite crew of Chase and Gary Parsons, Keith Kavajecz and Pete Maina, bass pro Edwin Evers, and Karl Kalonka of Extreme Angler TV.
Pat Neu, NPAA executive director said, “I am very pleased to welcome Fishouflage as a NPAA supporting partner. Our members will love Fishouflage.
Their patterns give anglers an identity they can wear on their sleeves. This company is a perfect fit with our members who are passionate about fishing and love to show it with the clothing they wear.”
