McMurdo Strengthens Product Portfolio With the Launch of McMurdo Marine Systems
OutdoorHub 04.02.12
McMurdo has expanded its product portfolio to include complete professional maritime and land-based tracking and monitoring systems, with the launch of McMurdo Marine Systems.
As part of the Orolia Group Organizational re-aligning strategy to support the development of global solutions McMurdo will now offer a number of marine system based products that were previously marketed and sold by sister company Orolia SaS (formerly Kannad SaS), including:
- The world leading KANAToN range of AIS AtoN Beacons and accessories
- The new Oceania Marine Tracking and Monitoring Buoy
- The approved VLINK VMS (Vessel Monitoring System) and electronic log book
These products will now be sold under the McMurdo brand via a new product catalogue, McMurdo ‘Systems for Professionals’ and a newly launched dedicated website, www.mcmurdomarinesystems.com, which offers these products and additional bespoke services.
Commenting on the launch of McMurdo Marine Systems, Director of the Orolia Positioning Division, Jeremy Harrison said, “The launch of McMurdo Marine Systems follows a realignment of the Orolia Group and a simplified portfolio of brands. The strategic changes across the McMurdo product portfolio further enhances our product offering through our international network of distributors and benefits from the integration of our research and development teams.
“McMurdo has been offering market leading electronic safety products to the maritime world for over 30 years and we are delighted to be expanding this offering with the addition of complete professional maritime and land-based satellite tracking and monitoring systems as well.”
McMurdo Marine Systems’ range of AIS AToNs, VMS and Tracking and Monitoring systems joins the McMurdo portfolio in addition to its existing range of marine safety products including EPIRBs, PLBs, AIS Beacons, SARTs, NAVTEX and VHF Radios.