Genesis Pattern Technologies LLC (GPT) today announced that it has forged a partnership with fishing phenomenon Bill Dance to help launch its new KLOAK fishing Konsealment patterns. The company recently unveiled BASSKON, an innovative mimicry pattern that includes bass and underwater plant-life in its design.

“We’re thrilled to partner with Bill Dance, an amazing fisherman and someone who has emerged as one of the world’s most prolific fishermen,” said Steve Regan, CEO and Licensing Director of Genesis Pattern Technologies. “There is no better personality in the fishing arena than Bill to represent KLOAK’s newest line of aquatic patterns.”

Dance oversees a fishing empire that includes his TV show, tackle endorsements, how-to seminars, his own magazine and a series of popular “blooper” video outtakes from his shows. He is an award-winning proponent of on-the-water safety, author of books on bass and freshwater fishing and spokesman for numerous charities.

“I’m proud to be associated with KLOAK and its fishing-themed patterns,” says Bill Dance. “Their innovative and hyper-realistic designs will let fishermen like me literally wear their passion on their shirtsleeves.”

Genesis Pattern Technologies strives to become the international leader in the development of camouflage patterns, as well as the development, marketing and production of other outdoors products and technologies for sale to outdoor enthusiasts.

Images courtesy Chevalier Advertising

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