The all new Ladies Lodge will debut at the Midwest’s largest consumer sports show.

In its 73rd year, the annual the Milwaukee Journal Sports Show provides demonstrations, competitions, seminars, vendors and experts in the areas of hunting, fishing, camping, sporting dogs, target shooting, boating and more.

Intended to promote women in the outdoors the Ladies Lodge will feature well-known names in the outdoor industry such as HERCAMOSHOP and The Wild World of CarrieZ Hunting, Fishing and Outdoor Podcast. On display will be a photographic collection owned by Dan Basore of famous women in the outdoors. Cabela’s will be showcasing their ladies outdoor clothing line.

As a progressive show, the organizers knew that taking advantage of the fastest growing demographic in the outdoor industry was a smart move. Carefully selecting a handful of female advocates, their goal for the Ladies Lodge was to create a haven for women attendees interested in hunting, fishing and general outdoor activities.

“I’m super excited,” said Carrie Zylka, hostess of The Wild World of CarrieZ Podcast. “It’ll be a great place for women to talk one on one about resources and activities they might be interested in. I’m eager to let them know that there are many solo outdoorswomen happy to help them in any capacity needed. Whether that’s helping organize an all-female event or simply providing a real life role model that lets them know they can do it without any help.”

The Milwaukee Journal Sports Show runs Wednesday, March 6 through Sunday, March 10, 2013 at the Wisconsin State Fair Park Exposition Center, 8200 W. Greenfield Ave., West Allis, Wisconsin.

Cabela’s Ladies Clothing Line Booth #

HERCAMOSHOP Booth #1434-1436

The Wild World of CarrieZ Hunting, Fishing and Outdoor Podcast Booth #1442

Advance tickets are $6.50, Adults at the door $8.00 Kids 12 and under are free when accompanied by an adult. Learn more about the show at

Logo courtesy Milwaukee-Wisconsin Journal Sentinel

What's Your Reaction?

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  • Amy Becker

    Can’t wait for the show, I think its going to be great!

  • Erik Adleson

    Looking forward to meeting CarrieZ, and I’m sure buying something from the camo shop for the wife.

    • Bring your credit card, just wait till you see the awesome stuff at HERCAMOSHOP!

  • Lynn Barlow

    I’m so stopping by to see you Carrie! I haven’t been to the show in several years. the ladies lodge has peaked my interest.

  • Joe Slieff

    Very cool. Kudos to the show organizers.

    • Agreed, very smart marketing move. It helps that they have a few powerhouses involved.

  • Dena

    I’m hoping other sports shows take Milwaukee’s lead and create areas like this at their events.

    • Agreed, it would be great if there were more “women’s section” in the shows. That’s where I would stop first.

  • Derek Clark

    Wish I could I’d go to booth #1442 for sure!!

  • Doug

    I love the Sports Show. Looking forward to bringing my daughter’s to the new ladies lodge.

  • Sue

    Love CarrieZ’s podcast and I buy from Her Camo Shop all the time. wish I was closer so I could attend!

  • Erin Lund

    To anyone who is going to this show- make sure you stop at Carrie Z’s booth!! She is an awesome person and has a wealth of knowledge to share with everyone!!