Viridian, the nation’s fastest growing and most innovative laser sight/light manufacturer, is pleased to announce Jeff Barger as our new Vice President of Sales. Jeff will be responsible for growing all sales channels by managing internal and external sales efforts.

Barger brings compelling results-oriented sales and business growth experience to the role, having spent almost 30 years delivering impressive business solutions in several industries. During the last six years, Jeff was Executive Director of Corporate Development for Sturm Ruger Firearms.

“We’re excited to add Jeff to the Viridian team,” said CEO Brian Hedeen. “His extensive knowledge of the firearms industry, combined with his proven powerful business growth capabilities, make him a strong fit.”

Barger holds BA’s in Economics and Political Science from Denison University in Granville, Ohio and Corporate Finance from Northeastern University in Burlington, Massachusetts. Jeff is an outdoor hobbyist actively enjoying skiing, target shooting, hunting, fishing and forestry.

Image courtesy Viridian Green Lasers

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