Blackwater/Toray Unveils Expanded 2014 Pro Staff
OutdoorHub 02.03.14
Blackwater International, known to most bass anglers for importing Japan’s ultra-premium Toray brand of fishing lines has announced their expanded 2014 National Pro-Staff.
Headlining the list are Elite Series anglers John Murray, Kurt Dove and recent BASS Wildcard winner Chad Morgenthaler. Joining the Elite series anglers will be several well-known FLW Tour anglers, including; J.T. Kenney, Wesley Strader, Adrian Avena, Michael Murphy, Michael Neal, Randy Haynes and Marcus Sykora.
The announcement of their 2014 tour-level staff comes on the heels of recent efforts to ramp up marketing efforts and brand exposure for the previously hard-to-get Toray lines. In addition to their increased pro-staff, Blackwater Toray will also be expanding social media marketing, running fishing line contests, and providing increased opportunity for user interaction with their staffers.
Blackwater/Toray Brand Manager Tracy Kuroye couldn’t be happier with the revised tour-level staff, saying “We are so excited about the new additions to our pro-staff this year. We have tremendous confidence that they will be great ambassadors for the sport both on and off the water. Toray fishing line is the most technologically advanced fishing line made in the world, and as such we wanted our pro-staff to be composed of not just guys that bring big stringers to the stage, but with guys known for their attention to detail, critical thinking, and professionalism. All of these guys do that extremely well.”
Blackwater International was formed in 2005, in an effort to bring the highest quality fishing lines in the world to the US market. They are the only authorized US importer of Toray fishing line, the number one selling line in Japan. Toray fishing line uses molecularly proprietary resins to create the most sensitive, thinnest, and smoothest handling lines in the world. For more information about Blackwater/Toray, go to www.blackwaterfishingline.com.
