Mr. Lid Outdoors Adds to Its List of Pheasants Forever Friendly Products
OutdoorHub 02.03.14
Pheasants Forever enthusiasts will soon be introduced to more ways to support their cause, while enjoying consumer products they regularly purchase. Mr. Lid Outdoors (MLO) is announcing the addition of several more products into the Pheasants Forever-branded product family.
MLO has recently pursued and cultivated partnerships with Americana Ranch of Belleville, Wisconsin, for premium sausage products and Indulge Exceptional Brews, providing organic “estate grown” coffee beans roasted and converted in Milwaukee, Wisconsin (aka “Rooster Roast”).
Greg Gierach, Brand Manager for Mr. Lid Outdoors, remarks: “We seek long term relationships with strong partners. Our goal is to utilize our patented storage solution as a common conduit to deliver premium products to our customers. We focus on convenience, quality and value, then tailor an appropriately-sized container with the customized flare of the Pheasants Forever brand. The fact that they are all US-made products from the Midwest enforces that value to our customers. The progress we have made in a relatively short timeframe is encouraging and we are proud to have an opportunity to showcase our growing brand at the National Pheasant Fest & Quail Classic, February 14-16, 2014, in first time host city Milwaukee, WI.”
“Pheasants Forever supporters don’t just express a love for the outdoors,” says Brad Heidel, Director of Corporate Sales at PF, “They live it. We’d like to think that outdoors enthusiasts, who would be buying common products such as coffee and sausage anyway, will really take pleasure in purchasing them in the Pheasants Forever edition of the Mr. Lid. The re-usable packaging is eco-friendly and durable out in the elements, plus a portion of the proceeds goes to support PF initiatives.”
Beginning in 2013 with the Upland Edition of the shotshell storage container, Mr. Lid Outdoors storage solutions have been field tested and proven helpful in a variety of conditions. The conveniently sized BPA free containers feature a patented airtight seal and an attached lid with a “living hinge” design ensures end-users “Never lose the lid.”
