Rick Carone Joins Maxima Media as Marketing Manager
OutdoorHub 02.06.14
Maxima Media, the outdoor industry’s most cutting-edge full-service agency, and creators of the Hyper-Communication Network mastering today’s social and digital media solutions is pleased to announce the hire of industry veteran, Rick Carone, as Marketing Manager.
With over 15 years of marketing experience within the sporting good industry, Carone brings his broad-based business acumen and extensive network of contacts to an expanding Maxima Media team. He will be responsible for the executive management of all marketing aspects and brand strategies for both traditional and non-traditional media.
In fact, Carone was introduced into the industry back in 2003 by Outdoor Industry Leader, Willie Robertson, where he mastered as Field Editor and videographer for Buck Commander. Carone also served as V.P. of Sales for Hard Core Brands in Ottawa, IL., where he was responsible for complex sales initiatives, mentoring, rep development, strategic account management and led the entire sales force in a significantly profitable direction.
“Rick brings a dynamic wealth of skills to our team and has been looked at as a leader, mentor and ambassador of our sport,” said Brandon Wikman, CEO of Maxima Media. “We are all looking forward to Rick joining the team because he’ll have an immediate impact on our business. His high energy and professionalism will be a major asset to our sales and marketing team.”
“Maxima Media is a new age media trailblazer in the sporting good industry,” stated Carone. “I am eager to begin driving all marketing and communication strategies to an even higher level. I’ve seen firsthand what Maxima Media has accomplished in their early stages of business growth and am confident that I can propel the business into an even brighter future!”
Headquartered in Gatesville, TX, Maxima Media’s client base includes the archery, shooting sports, outdoor television, entertainment and travel industries. They are most known for their proof of performance and result-based Social Media marketing tactics that blends traditional and non-traditional advertising.
Other than social media marketing, Maxima Media also specializes in all marketing communications consisting of public relations, email marketing, Internet marketing, design-branding, media planning and video production.
