has launched a new responsive website designed to make it easier for users to access and find content using any device.

The new website determines if the web searcher is using a tablet, smartphone or desktop computer and immediately displays the most user-friendly content and image sizes for that screen size. Editor Will Brantley said, “The new adjusts to the device you’re using. So, if you’re in a treestand and on your phone (instead of paying attention and watching for deer), there is no need to enlarge the page or scroll from side to side to read an article or view a product. And there is no longer a separate mobile version of the site.”

In addition, users will find that content is easier than ever to access, whether they’re looking for new camo gear from one of Realtree’s 2,000 licensed partners, or searching for hunting tips and big-buck stories from the library of articles, videos and blogs, which are updated daily by some of the best outdoor writers in the business. has had exponential growth over the past few years, and with 11.2 million unique visitors to the site, 2013 was the best year yet,” Brantley said. “We expect great things out of the redesigned site in the years ahead.”

Image courtesy Realtree

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