Easton Technical Products, an industry leader in innovative outdoor and sporting equipment announces a reorganization and the appointment Daren Cottle as the General Manager of the Easton Outfitters Division.
Greg Easton, President of Jas. D. Easton Incorporated, announced today the reorganization of the Easton Technical Products Company to enable further expansion into outdoor and hunting product categories and build on its 90-year heritage of top-tier sporting equipment. Easton will operate separately as two distinct divisions—Archery and Outfitters. The Easton Outfitters Division will offer backpacks, tents, trekking poles, shooting sticks, snowshoes, and Core4Element hunting apparel and will be led by Daren Cottle as General Manager. The Easton Archery Division will include Easton and Beman arrows, Delta-McKenzie targets, OEM high-performance tubing, and branded archery accessories. Easton Technical Products will soon name a new president to lead its archery division.
Greg Easton commented, “I’m pleased to announce the appointment of Daren Cottle as General Manger of Easton Outfitters. I’m excited about these changes and how they will enable the success of our company going forward. We are in a position to build upon our industry leading brands as we expand into additional product categories in the hunting and outdoor recreation markets.” Cottle has held several positions with Easton the last ten years. He currently serves as the Vice President CFO of Jas. D. Easton, the parent company of Easton Technical Products. Cottle’s responsibilities for Easton Outfitters will include focus on growing the top line and increasing the profitability within the division. Cottle will perform the dual roles of VP and CFO of Jas. D. Easton, while designating a significant portion of his time to the Easton Outfitters division.
Logo courtesy Easton Archery