Backstage & Backroads Productions Hires BulletProof Communications to Spearhead Public Relations Efforts
OutdoorHub 06.12.14
Backstage & Backroads Productions with Daniel Lee Martin and Julie McQueen have hired BulletProof Communications, LLC to develop and execute their marketing communications efforts including social media and public relations.
Daniel Lee and Julie are currently the hosts of Brotherhood Outdoors on Sportsman Channel. Each week they showcase the talents and passions of everyday American workers as they set out on extraordinary hunting and fishing adventures across North America. The couple is also the production company behind Brotherhood with their firm, Backstage & Backroads Productions.
“Our goal is to showcase a real American outdoor couple who have a true connection with one another and who have the abilities to shoot well in the field and create an authentic story line,” said Daniel Lee Martin of Backstage & Backroads Productions. “We needed an expert in the outdoor TV communications field who could help us get this message through the crowded media and Michelle with BulletProof Communications knows this industry inside and out.”
Daniel Lee and Julie are both avid hunters and anglers who travel nearly half of the year hunting and filming for TV productions. “Daniel Lee and I truly support one another and believe there is a need for an outdoor TV couple who isn’t trying to ‘one up’ one another and instead be authentic in no matter what the moment,” said Julie Mcqueen of Backstage & Backroads Productions.
“Daniel Lee and Julie are recreating what it means to be an outdoor TV couple. They are paving the way for a new genre of outdoor television that puts more emphasis on education, conservation and story telling. I am excited to work alongside them to bring the recognition they and their shows deserves,” added Michelle Scheuermann, President of BulletProof Communications, LLC.
