Crimson Trace Recognized in Forbes Feature
OutdoorHub 06.26.14
Crimson Trace, the shooting sports industry’s premier brand of laser sight systems and tactical lighting products for firearms, has been recognized in one of the nation’s leading business information outlets—www.forbes.com. The feature article—The 21 Rules That Built An Industry Leader—was written by noted outdoor industry author Frank Miniter. The feature covers the unique business plan and leadership principles of Crimson Trace Founder and Chairman of the Board Lewis Danielson.
Among the topics covered in the Forbes.com article are Danielson’s business plan that was handwritten on a simple yellow note pad along with behind-the-scene details about the company’s annual product showcase and competition—the Crimson Trace Midnight 3-Gun Invitational. The Forbes article provides details on the company’s early days beginning in an engineering shop backroom to its rise to the position as the recognized industry leader and product innovator in the laser sighting system category.
Author Frank Miniter notes: “After a series of breakthroughs—and a lot of reading off of those (business plan) lists—Crimson Trace basically invented its own category with laser grips made to fit many popular gun models. They now work with many firearms manufacturers so their products hit the market together.”
The full article can be viewed at: http://www.forbes.com/sites/frankminiter/2014/06/26/the-21-rules-that-built-an-industry-leader/.
For more details about Crimson Trace, visit www.crimsontrace.com or call 800-442-2406.
