Daniel Defense Offers Financing to All Consumers
OutdoorHub 07.15.14
Daniel Defense, engineering and manufacturing the world’s finest firearms, precision rail systems and accessories, today announced a new, more comprehensive financing program for all consumers.
Customers have a wider variety of in-stock products to choose from than in previous years, and with the option to finance, what may have been previously out of reach, is now obtainable. “For many, shooting sports is a lifestyle, and having the best equipment is a priority,” explains Daniel Defense Director of Marketing, Jordan Hunter. “With this new financing program, it provides them the option to get what they need now, without having to settle for lesser-quality firearms that tend to fail or not offer that level of accuracy and precision that’s expected.”
Unlike with previous attempts at financing that offered Law Enforcement payment plans on LE Packages, now all qualifying customers will have the ability to finance Daniel Defense complete rifles, upper receiver groups and other products. “We ran into a few issues with the past program and decided it best to end the option until we could provide a solution agreeable to all our valued customers,” says Hunter.
Initially soft-launched on April 28 of this year, the program is now fully live on the Daniel Defense web site and offers faster approval and turnaround times. The previous credit limit of $3500 has now been raised to $7500 with tiered APR and term offerings based on FICO and other credit factors. Hunter went on to say, “Many customers have already taken advantage of the financing, and we are excited that more people can now afford to own the best firearms in the world.”
