Gerber Appoints New Sales Agencies
OutdoorHub 07.24.14
Gerber, an industry leader since 1939 and one of the most trusted brands in knives, tools and gear, today announced new partnerships with two sales agencies; Maschmedt & Associates and Outtech. These new partners will join Allmark, Inc. in representing the Gerber business in the outdoor sporting goods channel.
Maschmedt & Associates, a leading agency with a history of retail excellence, will represent Gerber in the outdoor sporting goods channel in the North West and Mountain States.
Outtech, having demonstrated an exceptional ability to build brands with retail partners, will represent Gerber in the outdoor sporting goods channel in the Mid-Central and Eastern states.
Allmark, Inc., who maintains exceptional service and support of the Gerber business, will continue coverage in the South West.
“Our partnership with each of these great organizations represents a renewed focus to our customers and their retail businesses.” said Rob Kass, Gerber president. “Each organization carries a high degree of professionalism, a shared commitment to our retailer partners and aligns well with Gerber’s leadership position in the industry. We’re excited to grow the business with them in 2015 and beyond.”
