SIG SAUER and Zanders’ Sporting Goods have teamed up to offer SIG SAUER handguns and rifles to the Zanders’ network of outdoor sporting goods retailers. Based in Sparta, Illinois, Zanders’ has provided complete dealer support to its customers since 1962.

“SIG SAUER’s innovative firearms are in demand by shooting sports enthusiasts, which means they are in demand from our retail customers,” said Mark Schoenbeck, Zanders’ Sporting Goods Purchasing Manager. “SIG is a great addition to the Zanders’ catalog.”

For SIG SAUER, it was all about Zanders’ commitment to their retailer partners.

“At Zanders’, their customers always come first, which is exactly what we want in a distribution partner,” said Andrew York, SIG SAUER Vice President of Marketing and Commercial Sales. “This gives
SIG SAUER another avenue to help our customers find the pistols and rifles they are interested in.”

For more than 50 years, Zanders’ Sporting Goods has been serving America’s dealers with the product lines and products needed on a daily basis, priced right, with timely shipments and delivery assured. They are “The Commitment Company.”

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Allen Forkner
Senior Public Relations Counsel
Swanson Russell
1222 P Street/Lincoln, NE 68508
direct 402.437.6428

Logo courtesy SIG SAUER

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