Crimson Trace, America’s recognized leading manufacturer and supplier of laser sighting systems and tactical lights for firearms, has selected Dustin Gimmy as the Regional Sales Manager (RSM) for the Midwest States of Missouri, Illinois, Nebraska and Kansas.

“Crimson Trace is again honored that an experienced firearms industry professional has joined our sales team,” stated Jeff Goddard, Crimson Trace Director of Sales. “Dustin Gimmy will be an asset for our dealers and distributors—and the company—as we continue to rapidly expand our product line and programs.” Gimmy brings many years of experience in the shooting and hunting industry to the position, including previously being a buyer, a representative, and most recently being employed with a major shooting sports distributor. Among his new duties are calling on dealers and distributors in his territory along with representing Crimson Trace at key shows.

Gimmy holds a degree Business Administration from Lindenwood University in St. Charles, Missouri and was captain of the University’s national collegiate championship shooting team. He has been a competitive shooter since childhood. Gimmy has already begun working as an RSM.

Crimson Trace manages eight distinct sales regions across America and has more than two dozen representatives serving dealers, ranges and customers. The company offers numerous programs, including discounts to ranges that install Crimson Trace laser sights on rental firearms.

Crimson Trace, based in Wilsonville, Oregon, produces six distinct product lines, including: the Master Series laser sights engineered for 1911 pistols, Lasergrips® with Instinctive Activation, Laserguard, Lightguard with powerful LED white lights, plus the Rail Master and Rail Master Pros. The company also offers the affordable Defender Series. Many of the products are covered under the company’s Free Batteries for Life program.

Crimson Trace has undertaken a new campaign that encourages everyone to ask themselves, “have you done everything in your power to defend yourself and what’s yours?” The rallying words are: “In Condition Crimson, We Stand.” For more details, visit or call 800-442-2406.

Image courtesy Crimson Trace

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